In May 2025, Hyundai has regained the third position in India’s domestic passenger vehicle market, surpassing Tata, which previously held the spot. This shift comes after three months of Hyundai being in fourth place, behind Mahindra. Despite experiencing a decline in wholesales, Maruti Suzuki continues to dominate the market.
Market Performance Overview
Overall, the passenger vehicle market in May reflected tepid wholesales, with half of the top ten manufacturers reporting a decrease in their sales. Notably, Hyundai managed to secure 43,861 units sold, while Tata recorded 41,557 units, marking a 10.8% decline for Hyundai and an 11% decline for Tata when comparing year-on-year figures.
Sales Breakdown by Manufacturer
| May 2025 Domestic Wholesales | |||||
|---|---|---|---|---|---|
| May 2025 | May 2024 | YoY Change (%) | April 2025 | MoM Change (%) | |
| Maruti Suzuki | 135,962 | 144,002 | -5.6 | 137,952 | -1.44 |
| Mahindra | 52,431 | 43,218 | 21.3 | 52,330 | 0.2 |
| Hyundai | 43,861 | 49,151 | -10.8 | 44,374 | -1.2 |
| Tata | 41,557 | 46,700 | -11 | 45,199 | -8.1 |
Detailed Performance Analysis
Maruti Suzuki
Maruti Suzuki’s sales for May 2025 dipped to 135,962 units, down 5.6% from 144,002 units compared to the same month last year. This decline comes despite an increase in SUV and MPV sales, which rose slightly to 54,899 units while small car sales fell significantly.
Mahindra
Mahindra’s strong performance saw its sales soar to 52,431 units, marking a 21% increase year-on-year. This growth has allowed Mahindra to solidify its position as the second-largest passenger vehicle manufacturer in India, comfortably ahead of its competitors.
Hyundai
Hyundai’s sales figures of 43,861 units in May 2025 fell short compared to the previous year, reflecting a decline of 10.8%. Despite this decrease, the manufacturer still managed to surpass Tata’s sales figures. The contributing factor to Hyundai’s standing was bolstered by export contributions of 14,840 units.
Tata
Tata’s wholesales dropped 11% to 41,557 units, causing a slip to fourth place in domestic sales. Month-on-month, Tata’s sales also decreased by 8.1%. However, the company did see a rise in its EV sales, which improved by 2% to 5,685 units.
Conclusion
The dynamics of the Indian passenger vehicle market are shifting, as Hyundai regains its footing in the competitive landscape while Tata faces challenges. This landscape continues to evolve, influenced by consumer preferences and manufacturers’ strategic decisions.
